In today’s information age, property agents need to find and use technology tools to sell a property. Gone are the days where property agents just need to place ads in newspapers with plain text to snag a potential buyer.As the owners of the property get more internet savvy, more of them will be inclined to sell or rent on their own, without the need for property agents. Transaction data is readily available on the URA (Urban Redevelopment Authority) web and tools such as Streetsine’s X-Value are also available to home owners. Even property portals who have been immensely loyal to property agents so far, are not immune to the fact that more home owners are DIY sellers as well. ST Property, the internet arm of SPH (Singapore Press Holdings) allows home owners to list their property for free, with add-ons such as featured listing also available to them for a small fee.It is definitely much tougher for agents at the moment with dwindling interest from buyers and plummeting transaction volumes. As the industry moves into the technological age, agents with the knowhow have a huge advantage over those who are still using traditional methods of marketing.The most common new-age marketing channel are websites. If you do a Google search for Singapore property today, you will be faced with a barrage of websites touting the latest project launches in Singapore. These are created and run by property agents. If you are not already on the bandwagon, I would suggest you not jump into it now as property websites rely solely on web traffic and getting them is becoming increasing competitive and expensive. Paying a few thousand dollars to SEO companies to increase pagerank and buying keywords using Google AdWords is not unheard of. It is not guaranteed that the huge investment will come with a huge payoff, unlike 2 or 3 years back where there wasn’t much competition.If not websites, what then? Agents have to be mindful of the fact that property still and remains strongly a people business. There are still many property owners still willing to pass the job of handling their property to professionals as long as there is value added service. Therefore a good balance of online and offline marketing should be the way to go.One suggestion is to use a virtual 360 tour to market your properties. By having this added weapon in your repertoire of marketing tools, a home owner can see that you can bring an extra element over the rest. A virtual 360 tour brings the potential buyer a walkthrough of the entire house, sort of a preview before the actual showing. This cuts out unnecessary time and effort to show the house at every opportunity, in the process saving the buyer’s time to view properties that are not suitable, the seller’s time to prepare the house for viewing and the agents time to travel back and forth for non potential buyers.Ask any home seller and they will tell you the worst thing about selling their house is the distress of showing the place. Plans get interrupted, privacy of their own home is violated and having to rush back to entertain home-shoppers at short notice is something they can do without. By offering this solution, the seller will be able to see that you are looking out for him by implementing a basic filtering of buyers.A virtual 360 tour has to be accompanied by a floor plan of the house and a write-up with detailed description and directions. Before arranging a viewing, direct any enquirer to the hosted page. Statistics have shown that 70% of buyers who have viewed an online virtual tour of the property before coming down for the actual viewing are more inclined to offer a price on the house. If you haven’t realized by now, the actual viewing is in fact a 2nd viewing of the property.Another technological tool to complement your Virtual 360 Tour is using QR Codes. QR codes can be printed on traditional print media to bring the prospect straight to the hosted page where your Virtual 360 Tour is. All the prospect has to do is take out his smartphone and snap a shot of the QR code with a QR code app and he will be re-directed to the website. You can publish your QR codes on flyers or your newspaper advertisements. The possibilities are endless.This article serves to help Real Estate Professionals gain an edge over the rest in a highly competitive market. All opinion is of the author only and does not guarantee that results will be the same for everyone. Property is essentially still a service and Real Estate Professionals will be wise to use any tools ON TOP of GOOD SERVICE they are providing to their clients.
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The Significance of Pure Air Inside Your Home
Have you ever climbed up mountains? If so, what do you do when you reach the top? Most people open their arms, close their eyes, and take a deep breath. That is the special thing about clean and fresh air. You feel like taking a pause and inhaling fresh air. Over the past year, we have faced several waves of coronavirus. These days, we have been warned about another wave of this virus. Therefore, the importance of clean air has been increasing day by day. In this article, we are going to find out why air quality is important when it comes to our indoor environment.
The impact of pollution on your indoor air
No matter where you go, you will have to face the consequences of poor quality. Even if you are alone in your home, you will still be prone to polluted air. Every year, more than 1 million people lose their life because of air pollution.
According to some reports, India is among the top 10 countries in the world with the worst air quality. The effect of polluted air is more evident as people spend over 90% of their time inside their homes. Another research study found that residents are at a greater risk of covid-19.
As a matter of fact, indoor air pollution has become an international concern. We can say that pollution levels inside and in closed spaces are up to five times higher. Since most pollutants are not visible to the naked eye, you may not be able to aware of the dangers of dirty air.
Indoor air pollutants may be generated by common household items, such as cleaning agents, cooking fuel, furniture polish, pet dander, and paint. Apart from this, domestic appliances such as refrigerators and heaters may also be the common source.
Since homes are not airtight, air pollutants can easily get in. For example, smog, smoke, mold spores, and dust can get into your house through your windows or doors. Air conditioners can be used to cool down your rooms. But the downside is that they can also boost the movement of pollutants across your house.
What can you do to purify your indoor air?
Basically, air purifiers are simple devices that receive dirty air and put it out after passing it through powerful filters. Nowadays, you can choose from hundreds of air purification units available in the market. They are based on a wide range of technologies. They are available in different sizes to cover rooms of different sizes.
Nowadays, most types of air purifiers depend on HEPA technology. Initially, this technology was introduced in the 40s in order to capture pollutants from the air. Although these filters have been used for the filtration of particulate matter, they may not be that effective when it comes to eliminating volatile organic compounds.
Therefore, if you are worried about your health, we suggest that you invest in a type of device that comes with a HEPA filter. With these units, filtering your indoor air will be a piece of cake. Therefore, you can count on these devices to and ensure clean air inside your house.